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| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 594 | Founded | 7 years ago | Last Issue | 6 days ago |
| Active | |||||
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andjelicaaa.substack.comLatest Issues
Celine x Reebok: all business is IP business
How to combine legal, cultural and business aspects of IP into a single strategic frame
It’s Fashion Week in NYC, and so far it’s been a fun one. I was at Milk Studios anniversary party last night, where I caught up with Mazdack Rassi, Mil...
Simulation marketing
We lost trust in institutions a long time ago. What happens when we stop believing our own eyes?
In this week’s guest issue of the Sociology of Business, we welcome Anu Lingala. Anu is a trend forecaster, brand strategist, and writer of th...
Six faces of luxury
A framework for how status gets built, signaled, and monetized, from scarcity-driven heritage houses to low-key simple pleasures
The other week, a Sociology of Business subscriber from the Middle East, who runs his own construction and hos...
How brands make culture
Yes, they do, in these 5 ways
On Thursday, September 17th at 11am ET, I will host the Classroom, a monthly talk free for annual paid subscribers of the Sociology of Business. The topic is “Trends vs Culture…
RIP Dolly, the tiny rollneck, and the first round of Tasteful speakers is here
Tasteful looks epic
There is so much love for Dolly Parton that it’s almost a life lesson and a rare shared experience moment. As Brian put it:
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Authors
The writers behind this newsletter.
Writer of the most copied newsletter on the Internet. Forbes Top CMO. Doctor of Sociology. Author. Follow me on IG @andjelicaaa and YouTube @andjelic
Trend Strategist :: I make sense of trend overload and decode how culture is evolving :: Cited in The Wall Street Journal, Business of Fashion, Vogue, GQ
Creative director and co-founder of WØRKS, a creative studio in pursuit of cultural advancement. Writing about art, strategy, emotions and philosophy.
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