The Sound Insights Report
Ben Robins | Sound Insights| Platform |  | Pricing | Only free issues | Publishes | Monthly |
|---|---|---|---|---|---|
| Issues | 18 | Subscribers | Read | soundinsights.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The Two Futures of Podcasting: Spectacle vs. Resonance
January gave podcasting its Emmy moment \- a formal recognition from the entertainment establishment it’s long courted. But the same month also triggered industry anxiety when Netflix launched the Pete Davidson Show, calling it a “podcast” ...
Everyone's Talking About Netflix's Strategy. No One's Talking About Audience Behaviour.
The reaction to Netflix moving into podcasts has centred around what Netflix wants and speculating about their end-game. Netflix wants repeatable, scalable, studio-like podcasts with live episodes and viral, clippable moments.
When Audio Proved Video Wrong
The end-of-year is known best as a time to wrap up loose ends, set new targets for the year ahead, and focus on the upcoming holidays with families. Yet 2025 ended with a month rich in insights about the future direction of podcasts, radio,...
Expansion, Fragmentation, and the Opportunities Ahead in 2026
The month of November marked the moment when podcasting’s identity crisis became unavoidable.
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Authors
The writers behind this newsletter.
Strategic Audio Intelligence: What Smart Creators Are Building Next. I predict which audio content will succeed before it gets made. Monthly strategic insights for creators who can't afford to guess wrong. Former Audible, NPR, BBC strategist.
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