Varejo News® por Michel Jasper
Michel JasperNewsletter mensal sobre Varejo, com foco em: Operação, Gerenciamento de Categoria, Trade Marketing e Tecnologia
| Platform |  | Pricing | Only free issues | Publishes | Monthly |
|---|---|---|---|---|---|
| Issues | 32 | Subscribers | Read | linkedin.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Psicologia do Consumidor no PDV: O Impacto Visual do Planograma
O olho humano não “lê” a gôndola inteira: ele busca atalhos visuais, foca primeiro nas áreas mais fáceis de ver e alcançar e decide em poucos segundos. Estas áreas são as mais estratégicas de cada loja, e nela devem estar alocados os itens ...
Copy of Calendário Sazonal Gratuito (baixe aqui)
O ano de 2026 promete ser excepcional para o varejo brasileiro. Com a maioria dos feriados nacionais caindo em dias úteis, especialmente em segundas e sextas-feiras, o calendário oferece oportunidades únicas de feriadões prolongados que imp...
Planograma é muito mais que um “desenho bonito” de gôndola.
Você já ouviu falar de planograma, mas talvez ainda ache que ele é só um desenho pra deixar a prateleira mais organizada. Spoiler: não é.
Liberdade financeira não é sobre ter mais dinheiro, é sobre ter mais controle sobre ele.
O que a gente ainda não entendeu sobre “liberdade financeira”.
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