Randy Olson is a passionate advocate for effective communication, particularly in the realm of science, dedicating his career to teaching the ABT (And, But, Therefore) narrative framework, which simplifies complex stories into compelling narratives.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 91 | Founded | a year ago | Last Issue | 13 days ago |
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abtagenda.substack.comLatest Issues
You Can't Rush Good Structure [Liz Strauss]
"The Three Little Pigs," as presented by Sesame Street (Any excuse I can find to include Sesame Street or the Muppets in a post, I can and will take.)
When it comes to communication, we know that it’s important to start with a solid core s...
Rebirth: The Scientist’s Failed Hero’s Journey - Part 3 (Matthew David)
An important step in a Hero’s Journey is the hero delivering the boon back to their home.
Read Part 1 here. Read part 2 here.
So let’s get this straight right out of the gate: we need Emissary style thinking. We need the analyzing, ratio...
Using ABT to Study the News, Part 2 (Andy Reynolds)
Look closer at news stories to assess narrative structure.
My previous post showed how historian’s Niall Ferguson’s 378-word tweet in April summarizing news of the Iran war combined:
• “AND” statements of AGREEMENT,
• “BUT” statements of...
Beyond the Metrics, Part 2: Comparing Narrative Analyses (Liz Strauss)
The Narrative Monolith: A larger singular narrative made up for smaller ABTs to support the larger one: nested ABTs.
Who here remembers the commencement speech from their graduation?
None of you?
It’s okay, I don’t remember any of mine,...
Feelings Matter: Effective Communication Requires your Beating Heart (Anahita Vieira)
If you want to communicate your science effectively, you’ll need to frame your facts with feeling. Information is not enough. Keep your beating heart at the heart of your strategy || Image Credit: The Brilliant Liz Strauss
Scientists. So...
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Randy Olson is a passionate advocate for effective communication, particularly in the realm of science, dedicating his career to teaching the ABT (And, But, Therefore) narrative framework, which simplifies complex stories into compelling narratives.
Narrative Trainer.
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