A no-bs approach to performance-based PR from two affiliate-obsessed publicists, Kris and Sarah. Hot takes, real talk, and tactical AF tips to help you actually win in affiliate-fueled media.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 63 | Founded | a year ago | Last Issue | 6 days ago |
| Active | |||||
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affiliateforpublicists.substack.comLatest Issues
What Happens to Affiliate When Nobody Clicks?
Consumers don't need to click to be influenced anymore. So why are we still using clicks to decide who gets paid?
As I wrote the title & subheading my face & auditory sound was something like this:
The biggest editorial change we never saw coming
At ASE I sat in on a session called Beyond the Link, and the description alone made me put my coffee down. “The affiliate link is no longer the ceiling for publisher commerce ambition.”
On stage were commerce leads from a national business...
Your Client’s Best Creator Already Works There
At ASE I heard two acronyms more than any others. One was MCP. The other was EGC.
We all know UGC and IGC by now, even those of us who barely touch social. However, EGC was new to a lot of ears in the room. And after two days of hearing i...
Picking Partners NOT Based on Revenue
We get it. Sometimes we don’t want to read 20 paragraphs & get into the weeds. Straightforward & simple is great too.
Before we share our top partners to work with, look at this incredible Osprey nest that Kris captured on video during he...
Impact Is Making Affiliate Less Intimidating for PR Teams
Access the insights without digging through layers of reporting.
Overwhelmed by affiliate marketing dashboards? Good news – you are about to be able to simply ASK Impact for affiliate insights.
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A no-bs approach to performance-based PR from two affiliate-obsessed publicists. Hot takes, real talk, and tactical AF tips to help you actually win in affiliate-fueled media.
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