A no-bs approach to performance-based PR from two affiliate-obsessed publicists, Kris and Sarah. Hot takes, real talk, and tactical AF tips to help you actually win in affiliate-fueled media.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 68 | Founded | a year ago | Last Issue | 10 days ago |
| Active | |||||
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affiliateforpublicists.substack.comLatest Issues
Maybe our job in PR is to understand the moments that DON'T belong to us.
I was asked to be the affiliate marketing keynote speaker at Sleep Summit a few months ago and today I’m in Bentonville, AR prepping to give that speech tomorrow! Sarah is with me (she’s such a great partner) and hopefully she gets some goo...
The FTC Is Looking for More Than Just #ad
FTC compliance is one of those topics everyone in affiliate marketing knows matters.
We all know creators need disclosures. We know you should probably put #ad somewhere. We know there are rules and stakes…
…but we often move on too quick...
Who’s Actually Inside That Subnetwork?
There are a lot of subnetworks inside affiliate marketing.
Some are practically table stakes for commerce PR. Others can be fantastic affiliate partners. And some? Let’s just say I want to see the guest list before I let them through the v...
Affiliate Fraud Isn't Always Obvious
Back in July we shared a post that included industry news regarding the sh*t show that was happening with Phia.
Read that post here.
EVERYONE was covering it. One Substack that I thought did a killer job at breaking it all down & giving...
Impact, AWIN, Rakuten… Which One?
Every few weeks now I get some version of the same email from a publicist.
Our client just let us know Rakuten is sunsetting and they’re migrating to Impact soon. Is that the best network?
We wrote an entire issue about the Rakuten x Impa...
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A no-bs approach to performance-based PR from two affiliate-obsessed publicists. Hot takes, real talk, and tactical AF tips to help you actually win in affiliate-fueled media.
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