Reletter
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AirSugar

Brian Sugar

AirSugar is a space for my writing on venture capital, startups, pop culture, and life as a girl dad. It’s where I share insights, observations, and the ideas that inspire me.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues115Founded2 years agoLast Issuea month ago
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Latest Issues

The Room Reads First

"He can see things before they happen." — Qui-Gon Jinn, Star Wars: The Phantom Menace

I had not been to SoulCycle in years. In July the family got me back on a bike in Washington, and now here we are on vacation in the Hamptons, riding a...

a month ago
17
1

The Other Exponential

"Live long and prosper." — Spock, Star Trek (1967)

Last week, while the timeline argued about whether the newest AI model had a mind, a federal advisory panel changed, with almost no notice, what Americans are allowed to put in their bod...

a month ago
14

The Corner Table at The Swiss Hotel

“A martini. Shaken, not stirred.” — James Bond, Goldfinger (1964)

You can read a man by his martini order, which is inconvenient for my friends, because last night the five of us sat down and ordered five different drinks. Only three of...

2 months ago
16
1

Om Malik, 1966 to 2026

“I like to write like a human, steering clear of jargon and B-school speak.” — Om Malik

It was February of 2005, and Om Malik was standing in our living room with a glass of wine, watching the Oscars with everyone else. Lisa was talking...

2 months ago
34
8

The Lineup Is Not the Company

“I like large parties. They’re so intimate.” — Jordan Baker, The Great Gatsby (2013)

A Series A landed in my feed last week dressed as a music festival. Investor lineup, tiered by font size, headliners on top. The funds anchored the bill...

3 months ago
21
3

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  • Brian Sugar

    Founder Sugar Capital & POPSUGAR

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