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Alex Furmansky - Magnetic Growth

Alex Furmansky

Actionable learnings for leaders walking through an AI-driven world. Written by a founder with two exits who now invests, advises, and of course, builds.

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Substack
PricingOnly free issuesPublishesMonthly
Issues26Founded4 years agoLast Issue3 months ago
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Latest Issues

“We gave everyone AI tools and nobody’s using them.” -- most CEOs

This post got more engagement than anything I’ve posted on LinkedIn lately. I’ve edited and expanded for Substack:

“We gave everyone AI tools and nobody’s using them.” -- most CEOs. But here’s what’s actually happening. Your people ARE usi...

3 months ago
3

2026: The Year Forward Deployed Engineering Becomes Table Stakes for SaaS

I’m seeing AI SaaS companies send technical consultants to run discovery and build custom-ish solutions on-site for each client. We call these consultants “Forward Deployed Engineers,” a title popularized by Palantir in the early 2010s.

...

3 months ago

SideCoach has real traction → we're looking for a Founding Operator / GM.

We built SideCoach: the AI COO that small business owners genuinely love. We have real users, strong retention, and the kind of unsolicited testimonials that make you stop scrolling. We’ve grown 20%+ month over month, with > 3:1 LTV to CAC,...

5 months ago
3

Stop fixing AI agents with prompt band-aids

I’ve helped several SaaS companies build AI agents, and I keep seeing the same mistake. When users report problems, teams “fix” them by adding directives to the system prompt:

  • If a user asks for X, ALWAYS do Y and then Z

  • ALWAYS sh...

6 months ago

Anyone else letting ChatGPT make their tough decisions?

Living in LA, I’d gone on three dates with a woman living outside of DC. The dates were OK… well… if I’m being honest with you, I was getting mixed signals… but she was cute, and we met in a rom-com fairy tale sorta way… so I was ready to f...

9 months ago
7
1

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  • Alex Furmansky

    Multi-time successful founder. I built, scaled, and sold consumer apps, saas, and ecomm brands. Now I directly invest and advise on growth, funding, product, and culture. I work with founders: we have shared experience, trust, and respect.

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