Welcome to my perfume hub full of practical advice, long reads, event save-the-dates and shopping guides compiled by moi, Alice du Parcq, an award-winning fragrance writer, author and presenter with 20+ years in the industry. It's great to have you here!
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 83 | Founded | 3 years ago | Last Issue | 6 days ago |
| Active | |||||
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I need to ask you something
She’s here!
It’s publication week for my first ever book, The Philosophy of Perfume, and she’s available to buy now. As in, literally in shops as I type. She’s out in the wild. People are reading her and, from the lovely Stories floodin...
Behind the Blotter with L’Occitane en Provence
Your new Autumn/Winter wardrobe: L’Occitane en Provence Noisetier Crémeux, Chêne Minéral and Safran Boisé eau de parfums
This week, L’Occitane en Provence releases three exceptional new ‘elevated’ perfumes inspired by the unmatched and unf...
My day on counter at L’OCCITANE
If you’re in London on Wednesday 30th September, I’ll be ‘en residence’ all day and evening at the L’OCCITANE Boutique in Battersea Power Station. Come and see me!
very much hoping I get to wear a L’OCCITANE apron or staff badge
You can e...
It’s never just a candle
Strictly + Bake Off + brisk mornings and evenings = cosy Autumn candle season and I posted a big edit on Saturday of some lovely new and not-new ones that I’ve been burning and enjoying these past couple of weeks.
I just wanted to remind...
Joyful treats that have got me through the house-move chaos
I’m not going to spend my precious Substack space whingeing about the house move, the dead mice under the rotting fridge, the mountains of mess in every corner, no curtains, the complete lack of stability and routine for someone with deep-s...
Key Facts
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Authors
The writers behind this newsletter.
I'm an award-winning fragrance presenter, writer and content creator on a mission to decode perfume in a fun, relatable and objective way. My first book, The Philosophy of Perfume - published by the British Library - is out in October 2026.
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