Reletter
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Alicia McCalla

Alicia McCalla⭐️
Tens of paid subscribers

I write badass women in badass stories.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues80Founded2 years agoLast Issue7 days ago
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Latest Issues

Am I Embarrassed That My Author Store Makes More Money From Merchandise Than Books?

Someone wants my imaginary fictional world on their bookshelf AND in their reading nook?

Chile. Where do I find more of these people?

First, I generally sell more books. But pound for pound, I make more money from merchandise....

7 days ago
18
18

4 Steps to Make SEO Easier for Fiction Authors

I was thinking more about my post from last week about how my author blog changed when I started writing GEO Storyworld Posts.

And I realized there’s another piece I need to explain.

I keep seeing variations of this idea that SEO is dead...

14 days ago
17
14

What Actually Changed When My Blog Went From Brand Posts to GEO Storyworld Posts

This week I did something mildly dangerous: I looked at my old blog posts. They weren’t bad. But after spending the summer rebuilding my author website around GEO and AI discoverability, I realized my author blog had quietly changed too, so...

21 days ago
24
11

I Didn't Want Another 99¢ Fiction Book.

The Email That Surprised Me

Sometimes the biggest business lessons don’t come from studying successful entrepreneurs. They come from being a fan.

This week I got an email from one of my favorite authors. I’ve read every book in his ser...

a month ago
14
13

I Thought I Had a Creepy Customer. Turns Out, It Was a Bot Attack.

That Was Not on My Birthday-Week Bingo Card

So, apparently my author Shopify store has been under a bot attack.

That was not on my birthday-week bingo card. 😂

For the last several days, I kept seeing abandoned checkouts from the same...

a month ago
12
9

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  • Alicia McCalla⭐️

    Quiet creative rebel + eCommerce fiction author. I build immersive storyworlds and share reflections on storyselling, sustainable author strategies, and walking your own path as a writer—rooted in what actually works for you.

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