Heads Up
James Odene, Ruby Le GalleHeads Up is a weekly creative digest that encourages animal advocates to take inspiration from case studies of creative campaign tactics outside of our movement.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 98 | Founded | 2 years ago | Last Issue | 8 days ago |
| Active | |||||
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ufheadsup.substack.comLatest Issues
Heads Up: Welcome to the Trash Isles 🏝️
The Brief:
There’s a huge accumulation of plastic floating in the middle of the pacific ocean known as The Great Pacific Garbage Patch.
Governments know it exists, and everyone can see it’s an environmental problem. The issue is, who t...
Heads Up: When the internet gets weird
The Brief:
Talking about children’s online safety is tricky, but the conversation is quickly picking up steam worldwide.
Parents know smartphones have changed childhood, but it’s hard to grasp just how much when the context of today lo...
Heads Up: The Swedish number 📞
The Brief:
How do you convince millions of people to visit your country? That’s the question tourist boards around the world have to continuously answer.
Most tourism campaigns do the same thing. They show and tell you what a place is...
Heads Up: How much?! 🍓
The Brief:
Biodiversity loss is a very real issue, but it can feel distant from most people’s everyday lives. People understand, for example, that bees are important, but the consequences of their decline feel pretty abstract.
French e...
Heads Up: What's missing?
The Brief:
The NHS (the UK’s national health care system) urgently needed more blood donors, as stocks were running critically low.
Unless you’re directly affected, it’s hard to grasp the urgency. Direct appeals to donate blood can be...
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