Heads Up
James Odene, Ruby Le GalleHeads Up is a weekly creative digest that encourages animal advocates to take inspiration from case studies of creative campaign tactics outside of our movement.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 90 | Founded | 2 years ago | Last Issue | 2 days ago |
| Active | |||||
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Heads Up: One line says it all
The Brief:
Could we let this week go by without mentioning the start of the FIFA World Cup?
Football fan or not, everyone’s heard stories about the new dynamic pricing model adopted by FIFA in 2026, resulting in extremely high ticket p...
Heads Up: What if your campaign wasn’t a campaign?
The Brief:
Finnish chain K-Supermarket, an up-market brand that offers an extensive range of local and independent products, was doing just fine with local consumers.
But they heard about some research that identified a gap in the mark...
Heads Up: what lasts this long?
From the UK comes a strong campaign about paternity leave. It brings the conversation to the masses across high traffic areas… very steal-able ideas here.
The Brief
The UK gives fathers and non-birthing parents up to two weeks of statu...
Heads Up: Could it be more boring?
This appeared on my Instagram feed recently, and I immediately fell in love with it. It’s a masterclass in ‘making the system punish itself’…
The Brief
The British Board of Film Classification is responsible for giving films an age rat...
Heads Up: 5 words or less
Damn, this one is good. And with only 5 words.
The Brief
Autoglass, a car windscreen replacement service, is famous in the UK for one of those slogans that has quietly lodged itself into the public brain:
“Autoglass repair, Autoglass...
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Subscribers, engagement, traffic and sponsorship for Heads Up.
| Subscribers | Engagement | 67 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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