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Plot Twist at 40

Apryl Beverly

Copywriting agency owner turned culturally smart AI founder, mom and wife sharing honest conversations about career pivots, messaging strategy and navigating the chaos of building something new at 40+.

Platform
Substack
PricingOnly free issuesPublishesTwice weekly
Issues19SubscribersRead aprylbeverly.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The Song That Broke Me

We put up the Christmas tree last Saturday.

8 days ago
4
0

Why I Disappeared (And Why I'm Finally Ready to Come Back)

I haven’t posted in 5 weeks.

15 days ago
20
27

The Creatives Getting Rich Off AI vs. The Ones Getting Replaced By It

Let me tell you about 2 conversations I had last month that perfectly illustrate where our industry is headed.

2 months ago
6
4

The 3 Copywriting Skills AI Still Can't Touch

Last week, I got a message from a copywriter who's been following my journey with AI. She said something that made me realize we've been having the wrong conversation about this whole thing.

2 months ago
13
8

Authors

The writers behind this newsletter.

  • Apryl Beverly

    The Million-Dollar Word Stylist | We transform the everyday language of established CEOs into high-converting messaging that boosts productivity, leaving you more time to do what you love.

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