Ato Criativo
André BarrichelloCriatividade é o ato de pôr as ideias em movimento. No cinema, na escrita, numa nova narrativa; No marketing, no conteúdo, no copywriting ou anúncio; Num ensaio, numa crônica ou no texto da campanha. Mantenha-se em movimento num Ato Criativo
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 10 | Subscribers | Read | atocriativo.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Ato #9- Desejo, necessidade, vontade
O Capítulo 5, "Set-Up Want: Parte 1", introduz um dos oito elementos essenciais da Técnica Nutshell: o SET-UP WANT (DESEJO INICIAL). Esse elemento é crucial para a estrutura da história e precisa ser cuidadosamente definido para que funcion...
Ato #8 – Todo mundo tem uma FALHA
Depois de entender os elementos que formam a estrutura Nutshell explicados nos capítulos 1 e 2 , partimos ao estudo aprofundado de cada uma das 8 partes.
Ato #7 - O erro que 99% dos amadores cometem ao contar uma história
Aqui começa nossa saga de “sei lá quantos” capítulos.
Ato #6 - Como criar protagonistas profundos e histórias emocionantes
Escrita, roteiro, narrativa, copy, campanhas publicitárias… Tudo isso está na mesma caixa dentro da minha cabeça.
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