Small But Mighty
Audrey Kwan20+ years in creative and consulting agencies. I've seen some things. Small But Mighty is where I share what actually works and what absolutely doesn't.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 12 | Founded | 10 months ago | Last Issue | 20 days ago |
| Active | |||||
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audreykwan.substack.comLatest Issues
The Loop and the Stall
I’ve worked with a lot of smart agency owners. And one thing I’ve come to realize is that it’s not always the strategy or the tactic keeping them from their next stage of growth.
There’s no shortage of frameworks right now. Ask ChatGPT how...
When Was the Last Time You Made a Real Bet?
If you’ve been running a business long enough, you remember when ten year plans were still a normal thing to write. Then they weren’t.
Five year plans took over as the standard for a while after that, until those started to feel like fict...
The Real Difference Between Networking and Community
We’re living in a trust economy now. Credentials used to be enough. A logo on your website, a case study, a friend of a friend’s referral. That still matters, but it’s not what it used to be.
More and more, trust gets built the way it alwa...
She Lost a Five Year Client in a Fifteen Minute Call. Here's What Actually Happened
A few weeks ago I was on a call with an agency owner who’d just lost her biggest client. Five years of revenue, gone in a fifteen minute call.
She didn’t see it coming because her team was delivering good work. On paper, everything was hea...
Why I Procrastinated Hiring (And What I Actually Realized)
Almost ten years ago I made my first hire, and looking back, I can still hear the story I was telling myself at the time. It’s easier if I just do it. I just need a little more time. I’ll figure it out. I can handle this.
The truth is, I...
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I've seen a lot of businesses chase bigger and end up with messier. I help founders build smaller on purpose and come out ahead. Coach, strategist, 20+ years in creative and consulting agencies, in the corner of 200+ small but mighty businesses
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