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B List

Bella Gerard
Tens of paid subscribers

Better than the A List, depending who you ask.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues165Founded3 years agoLast Issue9 days ago
Active

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bellagerard.substack.com
Artwork for B List

Latest Issues

Help! I Can’t Stop Wearing Bracelet Tees

A portion of today’s B List is brought to you by Estée Lauder.

My sister, Morgan, is one of those people that just smells good. Even when she’s got on nothing but deodorant, people stop her to ask what perfume she’s wearing.

I wouldn’t e...

9 days ago
5

Please, Don’t Book A Hotel Upstate For The Price Of A Trip To Europe

Some of you need to touch grass, without spending $1,400 to do so.

In an act of last-minute romanticizing, Pat and I decided to look into a weekend upstate to mirror our minimoon and celebrate our first wedding anniversary. Last year, we...

11 days ago
11
1

Raiding My Instagram Bookmarks, Vol. 7

Every save-worthy thing on my feed.

I typically publish between five and seven B Lists monthly, but last week completely got away from me. Our Tuesday letter got pushed to Thursday, then further postponed due to some internal delays on the...

17 days ago
1
Paid

I Know An [October Mood Board] Hates To See Me Coming

Our autumn board is here, Blisters!

The vibes this October are sooooooo different than they were last year. Why, you ask? Because this time last year, I was three weeks out from my wedding day — and now, I’m three weeks out from my one-yea...

a month ago
4
1
Paid

This Fashion Month Is All About The Ladylike Eclectic

Not to oversimplify things, but fashion is so good right now. I know, I know — that’s an awfully general statement. But when it comes to what we’ve seen so far in New York, London, and Milan, I don’t have much to offer in terms of profound...

a month ago
9
5

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Authors

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  • Bella Gerard

    Fashion editor gone freelance, with a hearty dose of content creation on the side. Expert in all things style, social and leisure, with a weakness for Prada kitten heels, overpacking, and fresh mozzarella.

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