Behind Product Lines
Aatir Abdul Rauf, Miqdad JafferAn easy-to-read newsletter that helps PMs and PMMs understand how they can work together to build and market products better.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 77 | Founded | 4 years ago | Last Issue | 6 months ago |
| Active | |||||
Read this Newsletter
aatir.substack.comLatest Issues
OpenAI’s product lead dropped this crash course on building, pricing and launching AI products
Most AI product conversations are stuck on showing shiny demos and creating hype.
But real product practitioners know that without sustained commercial success and effective distribution, these AI products aren’t really moving the needle....
How we enabled our sales team with AI
Let’s be honest, guys.
Most sales reps don’t read our product messaging or enablement decks.
But they’ll still ping us with urgent questions about competitor comparisons, roadmap timelines, or pricing edge cases. Usually, when they’re alr...
How to land a PMM job in today's market (and real stories of people who did it)
If you’ve been searching for a product marketing role recently, you know how tough it is.
Getting your resume seen is a hurdle. Survive that, and you’re hit with rounds of interviews, assignments, and presentations, often without a clear...
Vibe Coding 101: 23 practical tips to build functional prototypes
Product management is in the middle of one of the biggest shifts after a long time:
Vibe coding is quickly becoming a core PM expectation.
Multiple candidates have reported that Google recently added a vibe coding interview to its PM inte...
The Need for a New Trio: PM, PMM, and Growth
Hi fam,
The old trio (PM, Engineering, Design) is no longer enough for successful SaaS products.
There. I said it.
This line of thinking didn’t start from yesterday. The seeds were sown 7 years ago, when I was part of two key product lau...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Behind Product Lines.
| Subscribers | Engagement | 70 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
Aatir is the VP of Marketing at vFairs, leading a global team of marketers to drive demand and revenue. He regularly writes about product marketing and management tips on LinkedIn and is the author of the "Behind Product Lines" newsletter.
Product Lead @ OpenAI | EIR @ Product Faculty
Social
Frequently Asked Questions
How can I access the email archive for Behind Product Lines?
You can find recent issues that have been published by Behind Product Lines on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does Behind Product Lines have?
To see how many people subscribe to Behind Product Lines, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in Behind Product Lines?
Newsletter advertising can be extremely effective when it's done right. Before you pitch Behind Product Lines as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like Behind Product Lines?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Behind Product Lines using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to Behind Product Lines?
Scroll up to where it says Related Newsletters to see other publications like Behind Product Lines. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact Behind Product Lines?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.