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Cracking the Code

Better Half

Better Half is a creative agency that dreams up wildly engaging content, campaigns, and experiences for brands and businesses. Get ready for some marketing-weirdness.

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Substack
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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The AI Gaze: Tyranny of the Generative Fill

Cracking the Code is a newsletter pertaining to marketing & culture trends. Each week a member of the Better Half team will tackle the world of advertising at large. This week is written by Alyssa Bonanno and Bec Hac.

a year ago
1
0

Signs from the Writer's Strike

Cracking the Code is a newsletter pertaining to marketing & culture trends. Each week a member of the Better Half team will tackle the world of advertising at large. This week is written by our social lead Katie Johnson.

2 years ago
2
0

How a Urinal Made MSCHF : Duchamp's Legacy and the Age of Shock Value Advertising

Cracking the Code is a newsletter pertaining to marketing & culture trends. Each week a member of the Better Half team will tackle the world of advertising at large. This week is written by Alyssa Bonanno.

2 years ago
2
0

Cracking the Code

Are you looking for a post-wine-and-dine pick-me-up? Maybe it's time to head to the back rooms of your local bookstore...

2 years ago
2
0

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Authors

The writers behind this newsletter.

  • Better Half

    Better Half is a next gen creative agency and consultancy working with clients in entertainment, health, financial, and lifestyle (our specialty).

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