Between The Sessions by Sophie Blowfield
Sophie BlowfieldWhat happens when the mic goes off. Branding, beauty, founder life, LA discoveries — from the host of The Beauty Sessions podcast.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 19 | Founded | 7 months ago | Last Issue | 9 days ago |
| Active | |||||
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sophieblowfield.substack.comLatest Issues
Presence is easy. A point of view is the thing people follow.
Why your brand's social stopped growing — and it was never the algorithm.
Whenever a founder tells me their social media has stalled, the first thing they want to talk about is the algorithm. Reach is down. The platform changed something....
Your Brand Doesn't Have a Marketing Problem
It has a positioning problem. Here's how to find it and fix it.
The conversation almost always starts the same way. A founder tells me the marketing isn’t working. The engagement is soft, the ads are expensive, the launch made a noise and...
The 10 Things I'd Do Before Launching a Beauty Brand
If I were starting today, with everything I know now — in order.
I’ve spent over sixteen years in the beauty and brand industry, and a good portion of that has been spent in rooms with founders — some at the very beginning, some three year...
The Art of Getting Into The Beauty Industry
The unwritten rules of getting hired in the beauty industry
Beauty looks, from the outside, like an industry with a front door. There are job specs. There are graduate schemes. There are LinkedIn posts announcing a new Brand Manager at a b...
When Everything Looks the Same, Handmade Wins
The Merit x Ritz-Carlton campaign is a quiet masterclass in the thing most brands are about to get wrong.
There’s a campaign moving round my feed this week that I can’t leave alone — and the more I look at it, the more it reads like a less...
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| Subscribers | Engagement | 76 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Global Brand Strategy Consultant for Beauty, Wellness & Luxury Brands. Host of The Beauty Sessions Podcast. Welcome to Between The Sessions…
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