
Short messages to help you build an audience, attract clients, and make money via podcasting.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 292 | Founded | 4 years ago | Last Issue | 7 days ago |
| Active | |||||

I was scheduled for a sit-down interview with Dolly Parton today.
Not to host it. I was the producer.
Four media outlets were invited: Good Morning America, Entertainment Tonight, People … and us.
It was a big deal.
The backstory …
Dol...
The host isn’t the show. The host may be the face, the voice, the name on the cover art, and the person asking the questions, but great podcasts are built on work most people never see.
Behind every great interview you’re part of, there ar...
If you do an interview-format show, do not let guests dictate the discussion. Work with them, yes. Hand them the wheel, no.
You’re not there to repeat talking points. You’re not there to avoid pushback when pushback is needed.
But “guest...
Clever names kill shows before they ever get started.
People will ignore your podcast if they don’t understand what it’s about.
Yeah, there are exceptions. But for every Call Her Daddy, there are ten thousand podcasts with clever titles t...
Your podcast name is probably holding you back.
Maybe not today. But if you haven’t thought three steps ahead, it will eventually.
This happens to all podcasters eventually.
I had a show called Big Podcast Daily. The name made sense at t...
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The writers behind this newsletter.
I help people (and companies) build an audience, attract clients, and make money via podcasting and broadcast radio.
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