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The Ugly Emails Letter

Bjorn Falkenstrom

I'm on a mission to collect 100 no's. Because you can't get 100 no's without also getting at least one yes. I'm documenting every rejection & what I'm learning in The Ugly Emails Letter. Take the quiz to find out what's holding YOU back: uglyemails.com

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues19Foundeda year agoLast Issue5 days ago
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bjornfalken.substack.com
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Latest Issues

You were built to be a wolf. Life made you a poodle.

Nobody chooses to become a poodle.

But this is how it happened to me.

I’d consumed the news obsessively for years. Served a steady diet of problems I was in no position to solve.

I used to be happy, optimistic — someone who saw the possi...

5 days ago

Wealthy and weak is still just weak

Years ago I saw a meme I still can’t shake.

A side-by-side image of Bruce Springsteen and Göran Persson — the former Prime Minister of Sweden.

Both born the same year.
Both men of power and money.
Both 65 at the time of the photo.

On...

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Until only the gold remains

A colleague asked me recently:

“Why does it seem like whatever random topic comes up in conversation, you always seem to know something about it?”

I didn’t have a ready answer.

But sitting with it later, I think I know why.

I’ve been an...

19 days ago

A book about surviving the apocalypse didn't save me.

At 22 I read a book that told me the world was more fragile than I thought.

It was right.

But the lesson I took from it was wrong, and it cost me years.

Emergency by Neil Strauss began as a personal crisis.

After 9/11 and the looting in...

a month ago

I read the right book at 22. I didn't act on it until 39.

At 22, I read a book written 100 years ago.

It’s called The Richest Man in Babylon.

Set in ancient Babylon, it teaches financial principles through parables. The core lesson is deceptively simple: pay yourself first.

Before you pay your...

a month ago
1

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  • Bjorn Falkenstrom

    Escaping my 9–5 with simple “ugly” emails that sell. Sharing what works so you can do it too. Lifter, chess nerd, dad. Take the 9-5 Escape Quiz → uglyemails.com

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