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| Platform | Pricing | Freemium | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 183 | Founded | 4 years ago | Last Issue | 5 days ago |
| Active | |||||

Minimalist packaging started life in galleries. Today it’s on bathroom shelves, in grocery baskets and commanding a premium in categories where consumers increasingly equate simplicity with quality. What began as a design philosophy has bec...
Sometimes, in its simplicity, a logo looks like it designed itself. Other times, the solution was just hidden, waiting to reveal itself. Here, it’s the latter. In the overlapping of an ‘A’ and a ‘T’ you get a...
It’s always a joy to see an international design agency lavish the same respect, care, and craft on a relatively unknown, thoroughly local, but much-beloved brand as they would on, say, a household name product or world-renowned institution...
Rerun is described as “a unified data layer for physical data that helps teams build smarter robots” which consists of two parts: Rerun SDK, “an open source library and tools for logging, storing, querying, visualising, and training on mult...
The Museum of Narratives (also known as MoN Takanawa) is located in Tokyo’s Takanawa Gateway City, and opened a couple of months ago in March 2026. It’s something of an experimental museum with a cross-disciplinary programme spanning visual...
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The writers behind this newsletter.
Richard Baird is a designer writer, publisher. Builder of businesses in design, founder of BP&O, Logo Archive, Logo Histories & Portal.
Freelance writer, editor and editorial consultant specialising in art, design and culture.
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