
Don't want to miss out on the latest brand identity reviews from the BP&O team? Subscribe and each week we will round-up our latest logo posts and reviews.
| Platform | Pricing | Freemium | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 207 | Founded | 4 years ago | Last Issue | 11 days ago |
| Active | |||||

I actually remembered how to make a Negroni last week, which is more impressive than it sounds. There was a time I could make one without checking my phone or staring into the drinks cabinet waiting for divine intervention.
Gin, Campari an...
JKR’s logo for Tropical Smoothie Cafe is a simplified version of a palm tree, sort of modified to look a little bit like a T, in that the top line is made totally flat, rather unlike a palm tree, but the ser...
It’s not easy to make an identity look genuinely effortless – more often than not, the very intention to do so renders the result looking the exact opposite. And nothing, no one, ever wants to be levelled with the accusation of appearing to...
Gateways to new experiences. Bridges between cultures, ideas and communities. Invitations to explore, engage and connect. Placemaking is full of this language, but it’s just not specific enough. Tempe Tourism’...
Nothing makes you question the state of your gums quite like the oral care aisle in Boots. A visual rinse with the hygienist. Cold whites, clinical grids, and packaging so sterile it could double as anaesthetic. Design drills away any spark...
Subscribers, engagement, traffic and sponsorship for BP&O.
| Subscribers | Engagement | 79 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
How this newsletter ranks in the official Substack charts.
| #49 |
The writers behind this newsletter.
Richard Baird is a designer writer, publisher. Builder of businesses in design, founder of BP&O, Logo Archive, Logo Histories & Portal.
Freelance writer, editor and editorial consultant specialising in art, design and culture.
You can find recent issues that have been published by BP&O on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
To see how many people subscribe to BP&O, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
Newsletter advertising can be extremely effective when it's done right. Before you pitch BP&O as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact BP&O using the contact information provided and ask for a copy of their media kit.
Scroll up to where it says Related Newsletters to see other publications like BP&O. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.