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Brand by Brandy

Brandy Cerne

What even is "brand" these days? Come along on the ride with me as I break down brands, highlight interesting brand strategy, and explore what makes certain brands resonant with customers.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues69SubscribersRead brandbybrandy.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Announcing: The Office of Beloved Brands!

Super excited to share — fantastic designer and friend Libby Connolly and I teamed up to create a new offer combining our branding backgrounds to offer visual + verbal identity for products with purpose.

a month ago
2
2

Everything I learned from starting (and shutting down) a side project

Today I published the last story in Issue 1 of , and with that, am officially sunsetting the project:

2 months ago
1
1

5 things I loved this week

Happy Monday! I have a few spare minutes at the end of this work day and thought, hey! I have some things I love! Why not share them today instead of holding until Friday when I inevitably get way too busy and don’t send?

2 months ago
0
0

My all-time favorite business books

It’s been a minute! Since last landing in your inbox, I spent 2+ weeks in India, where I celebrated a good friend’s wedding, traveled in Kerala, and visited the Taj Mahal.

2 months ago
4
5

Authors

The writers behind this newsletter.

  • Brandy Cerne

    Building resonant brands | Ex-Shake Shack, Sofar Sounds, Groove | Into social connection and social health

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