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You know your stuff. Let's get you paid!

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Substack
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Latest Issues

Why Your Marketing Isn’t Working: Diagnose Before You Execute

You wouldn’t schedule heart surgery without a heart doctor’s diagnosis, so why do smart people jump straight into execution without diagnosing the underlying problem?

Here’s an example I saw earlier this year. A guy wrote on LinkedIn, “We...

8 days ago
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Live with Jen Phillips April and Rob Riker

Get more from Jen Phillips April in the Substack app

Available for iOS and Android

Get the app

16 days ago
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Before You Decide What’s Next in Your Business, Decide What You’re Done With

You know how you sometimes find yourself doing the most practical thing at a deeply impractical time?

Like deep-cleaning your closet because you can’t find your favorite sweater when the first hint of fall hits?

Meanwhile there’s a smal...

22 days ago
9
2

Live with Jen Phillips April and Virgil Brewster

Get more from Jen Phillips April in the Substack app

Available for iOS and Android

Get the app

25 days ago
20
1

I Almost Pitched My Dream Publication. Then I Realized It Wasn’t the Right Opportunity

Last Friday I wrapped up an interim Senior Content Marketing Manager role. And one of the things I liked most about it surprised me. I always knew what I needed to do.

Optimize these posts.
Make those assignments.
Coordinate with comp...

a month ago
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Authors

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  • Jen Phillips April

    I help experts uncover the blind spots quietly costing them business. SEO powerhouse, journalism-trained, museum educator turned marketer. Trusted by 75+ organizations over 15 years to create content that helps people buy. Beach, book, and dog lover.

  • Rob Riker

    Relationship-building advice is broken 💀 I became friends with major creators online. Now I write about how it actually works, & it's not just "add value and be yourself" | Get creators you respect to like you & actively help you succeed

  • Virgil Brewster

    I work with coaches and creators on offers people buy. 7-figure founder. 2 Comma Club X winner. Writing about marketing, mindset and business.

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