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Artwork for Building Blocks

Building Blocks

Robert Sturgeon

Lessons and stories about risk.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues92SubscribersRead robertsturgeon.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

A story about an Aussie breakdancer and the voices in my head

"A man who procrastinates in his choosing will inevitably have his choice made for him by circumstance."— Hunter S. Thompson

2 months ago
14
0

Don't lose: Lessons from the Springboks and Dricus du Plessis

The best way to win is to make sure you don’t lose. That’s why Warren Buffet’s number one investment rule is: “Never lose money.”

2 months ago
12
0

Molotov cocktails and bottle caps: A story about one of the most disastrous marketing campaigns in history

In 1992, Pepsi ran a promotion in the Philippines called "Number Fever” to increase market share against its dominant rival, Coca-Cola. It worked like a mini lottery. The caps of Pepsi bottles were printed with three-digit numbers, and the ...

3 months ago
13
4

Hitler's big boo boo thanks to a chubby man's ego

In the history of World War II, few events were as pivotal as the Battle of Dunkirk. Luckily, Hitler made a wrong decision that cost the Nazis the battle and probably the war.

6 months ago
11
2

Authors

The writers behind this newsletter.

  • Robert Sturgeon

    I write about lessons on life and risk that I undercover reading about famous historical figures. I apply these lessons to my own life and try to keep things humourous and lighthearted.

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