Built By Blake
Blake Van PuttenBuilding brands, culture, and self with purpose in a world chasing noise.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 27 | Subscribers | Read | blakevanputten.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Say It Like You Mean It: Why Brand Voice Builds More Than Aesthetics
What Most Brands Get Wrong About Authenticity and Community
What Happens When the Support Fades?
The summer of 2020 marked a shift in public attention. For a brief window, the world paused to acknowledge the systemic inequalities Black people have long carried. Social media feeds turned into timelines of solidarity. Black-owned busines...
When the Buzz Dies, Will You Still Matter?
The truth is, it is easy to feel like you matter when everything is moving. When people are clapping. When momentum is carrying you whether you are ready for it or not. But what happens when the buzz dies down? What happens when nobody is r...
Sustainable Marketing: How to Build Brand Equity That Lasts
Lessons on Building Brand Equity That Actually Lasts
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Authors
The writers behind this newsletter.
Building brands, culture, and self with purpose in a world chasing noise.
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