Built On Her Terms
Crystal SullivanThe unfiltered (slightly unhinged \ud83d\ude09) corner of the internet for wellness entrepreneurs who are done building someone else's version of their business. We talk brand, revenue, and the messy middle… no sugar coating, no corporate BS, just real strategy.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 9 | Founded | 2 months ago | Last Issue | 8 days ago |
| Active | |||||
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empoweredaf.substack.comLatest Issues
Why Every Course You Buy Keeps Failing You (And What's Actually Going On)
Can I be honest with you about something?
There is a version of building a wellness business that looks like this. You are working constantly. You are showing up. You are trying everything the courses tell you to try. You are posting, twea...
What's Actually Included in a Custom Brand Identity, And Why Each Piece Matters More Than You Think
Listen, I’m going to tell you something that might sting a little, and I need you to hear me anyway.
That logo you bought? The one you grabbed off Etsy, or from someone on Fiverr for $50, or maybe even from a designer who seemed legit but...
What Hustle Culture Does to a Woman's Body (And Why I Can't Stop Talking About Recurring Revenue) | On My Own Terms: Ep. 02
This one started at 6am with a Substack notification.
I was sitting here, barely awake, tea in hand, when an alert popped up from a community challenge. The prompt was simple: what’s the thing you finally started, and why did you decide to...
How I Knew a Client's Brand Was Working Against Her Before She Said a Single Word
I want to tell you about a woman I know.
She was hustling her ass off. Like genuinely running herself into the ground trying to make her business work. More offers. More content. More marketing. More “maybe THIS is the thing that finally w...
The Real Behind-the-Scenes of Launching Built On Her Terms
I want to tell you something I don’t think gets said enough about launching anything new.
It is never as clean as it looks from the outside. Ever. People just get really good at hiding the chaos.
What you see when something launches is th...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Built On Her Terms.
| Subscribers | Engagement | 62 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Zero tolerance for pretty-but-broke brands. I help wellness entrepreneurs build strategic brands & recurring revenue, so the business works even when you're not. Real strategy. No BS.
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