BUYOLOGIE | Anastasia Novaia
Anastasia NovaiaNotes from inside the fashion industry, on why things are made the way they are, why they last, and why they don't. Written by an expert fashion merchandiser with a long lasting resale passion
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 13 | Subscribers | Read | buyologie.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Resale Math
A note on why any of this matters
FELCE GREEN
There is a very specific shade of green that keeps showing up in Prada collections.
I’m back, and here’s what this is now
Heeey, if you're surprised to hear from me after such a long silence, same here 😉
(N)ever changing world of Uniqlo special collections
I conceived this post back in August and have been rethinking it for the past 1.5 months. This extended timeline was driven by Uniqlo's collaborations release strategy, where they launched three limited collections simultaneously from Augus...
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Authors
The writers behind this newsletter.
• 17+ years experience in creative merchandise planning and fashion buying • mum of the coolest daughter Eva • based in Italy
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