Reletter
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Back Row

Amy Odell, Dana Thomas
Thousands of paid subscribers

The twice-weekly fashion and culture newsletter. Insider knowledge. Outsider honesty. Humor included.

Platform
Substack
PricingFreemiumPublishesDaily
Issues494Founded5 years agoLast Issue4 months ago
Active

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amyodell.substack.com
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Latest Issues

Back Row Has Moved

After months of deliberation and research, I have decided to move Back Row off of Substack. Back Row is now hosted on beehiiv with a brand new URL, backrow.net.

If you want to subscribe to the newsletter, click here to sign up on my new si...

4 months ago
25
1

'Emily in Paris,' Season 5: Pop-Tarts and Popped Hearts

Back Row has moved off Substack.

This newsletter and website are now hosted by beehiiv. Sign up here on the new beehiiv site.

Loose Threads

  • More than a thousand companies — including EssilorLuxottica SA, E.l.f. Cosmetics...
4 months ago
82
21

10 Fashion Predictions for 2026

Featuring the Met Gala, Hermès, Apple Martin, and more.

Back Row has moved.

4 months ago
98
19
Paid

Fashion Predictions for 2026

Podcast edition.

This is the audio version of the newsletter published January 6, 2026.

4 months ago
5
Paid

'Emily in Paris' Vs. Real French Style

Back Row has moved off Substack.

This newsletter and website are now hosted by beehiiv. To subscribe, sign up here on the new beehiiv site.

This is an edited excerpt of my conversation with for the Back Row podcast. You can watc...

4 months ago
413
15

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Audience Metrics

Subscribers, engagement, traffic and sponsorship for Back Row.

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Ranked Keywords3.6kMonthly Search TrafficTop Keywords

Authors

The writers behind this newsletter.

  • Amy Odell

    Fashion and culture journalist, author of Back Row on Substack. Author of NYT bestsellers Anna: The Biography and Gwyneth: The Biography.

  • Dana Thomas

    New York Times bestselling author Dana Thomas writes The Style Files newsletter about fashion and culture and hosts the award-winning “The Green Dream” podcast on sustainability and human rights.

  • Social

    Frequently Asked Questions

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