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Café Marketinero

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Platform
LinkedIn
PricingOnly free issuesPublishesWeekly
Issues61Last Issue21 days agoActive
Language
Spanish

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Latest Issues

3 preguntas que cambian tu forma de entender la sostenibilidad

La sostenibilidad digital busca entender y gestionar los impactos ambientales, sociales o económicos asociados al desarrollo y uso de las tecnologías digitales.

Porque aunque no podamos tocarla, nuestra actividad digital necesita recursos...

21 days ago
4

No Borres a tus lectores inactivos - Campañas de Win Back

Reactivar audiencias dormidas no es solo rentable. También es una forma sólida de evitar emisiones innecesarias.

Cada email que envías y queda sin abrir = recursos desperdiciados. Energía que se consume, datos que se mueven, CO₂ que se emi...

a year ago
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Los BLOGS, siguen siendo relevantes en la era de la IA?

Te lo hago fácil sí, sigue siendo necesario tener un blog en la era de la inteligencia artificial, aunque su propósito y el tipo de contenido debe evolucionar.

¿Por qué un Blog sigue siendo relevante?

Un blog sigue siendo crucial...

a year ago
6
2

El error que cometen el 90% de las empresas sostenibles

Las marcas sostenibles cometen una y otra vez el mismo error: solo se enfocan en lo que se ve.

Hablan de ética, de valores, de propósito. Pero su marketing digital (y toda su actividad digital, si vamos al caso) sigue siendo una fuente de...

a year ago
6

4 Frases que Revelan tu Necesidad de Marketing Sostenible

Me lo dicen a diario.

"Somos sostenibles, pero no lo contamos para evitar el greenwashing” o

“Quiero crecer, pero sin negociar los valores o el propósito de mi marca"

Si estas frases resuenan contigo, tienes un problema de negocio qu...

a year ago
7

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