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Caipiroska

Officina Microtesti

Storie di linguaggi umani, UX Writing, contenuto nel design

Platform
Substack
PricingOnly free issuesPublishesMonthly
Issues6SubscribersRead caipiroska.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Caipiroska #16 | Microcopy che parlano di soldi

Qualche mese fa ho partecipato a Strong Her, programma di Qonto dedicato all’imprenditoria femminile. Qonto ha uno dei team di UX Writer più grandi d’Europa, diverse persone che conosco lavorano lì (Andrea Zucchiatti è anche docente alla Ma...

a year ago
4
0

Caipiroska #15 | La natura ambigua della gamificazione

Questa mattina doveva uscire un numero di Caipiroska dedicato a un’analisi di UX Content approfondita, alla quale abbiamo lavorato molto nell’ultimo mese.

a year ago
6
0

Caipiroska #14 | Tre professioni, una cosa sola

Abbiamo appena chiuso un Festival, e torniamo al nostro linguaggio preferito: quello delle interfacce. Così abbiamo deciso di fare un ripasso generale su cosa sono UX Writing e Content design e sul perché sono, insieme, parte di una strateg...

a year ago
6
0

Caipiroska #13 | Esplorare le possibilità del linguaggio

Caipiroska arriva in ritardo di una settimana, la più torrida dell’anno, tra veglie sudate e tramontana da condizionatore, telefonate, email, call, uffici stampa e un sito web da montare. Da tempo sognavamo di dedicare un evento al valore d...

a year ago
7
0

Authors

The writers behind this newsletter.

  • Officina Microtesti

    Siamo il primo studio italiano di UX Content. Facciamo consulenza e formazione, ma soprattutto ci facciamo molte domande: sui linguaggi umani e su come influenzano le nostre scelte e il mondo. Le trovi il 4° giovedì del mese su Caipiroska.

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