Carrie Liken
Carrie explores the intersection of technology and consumer behavior.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 80 | Founded | 2 years ago | Last Issue | 6 days ago |
| Active | |||||
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carrieliken.substack.comLatest Issues
Learning the Language of Data
I want to go back to basics for a second and ask a fundamental question:
Would you say you understand marketing data?
Tough question, right? Marketing data means something different to each person, each role, each organization. It could m...
Will Voice Mode Conquer All?
I heard two things this week that caught my attention. At first glance, they seemed completely unrelated, but the more I thought about them, the more I realized they both go back to what I’ve been (pretty) consistently writing here.
First,...
The Empowered Consumer & The Great Disconnect
While brainstorming about this Substack article with Gemini Live this week, I kept returning to the same theme: how quickly consumer behavior is changing with technology advancements and how it will change as they gain unprecedented access...
The Everything App: No More Destination Websites
Earlier this week, as I was thinking about what to write about in this Substack, I made note of the distinct moment where I thought, “it’s been a little slow in the world of technology and consumer behavior.” And then on July 16, Google mad...
Did Google Just Hit the Kill Switch on the Listings Industry?
Their hits just keep on coming.
Over the years, Google has made moves that have completely upended different elements of marketing. Now, they are taking on an ancillary industry built to fill a gap in their own data management capabilities...
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| Subscribers | Engagement | 66 | Monthly Web Visits | ||
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Carrie explores the intersection of technology and consumer behavior.
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