Cause + Effect
Rachael UriarteA newsletter that helps nonprofit leaders make changing the world look as cool as it sounds.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 40 | Subscribers | Read | causepluseffect.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The Homepage Blind Spot
Your homepage isn’t for you, it’s for the people you want to reach. Too often, nonprofits design homepages to satisfy internal stakeholders instead of answering the audience’s first question: What is this, and why should I care?
What an Art Gallery Can Teach Nonprofits About Anniversary Rebrands
Anniversaries tend to make institutions cautious. Logos get polished. Timelines get dusted off. The past is framed neatly, reverently, and, often, safely.
The Donor Experience Audit
Giving shouldn’t feel like filling out a form, it should feel like joining a story. Yet too many donation experiences are transactional, impersonal, and cold.
What a Pair of Headphones Can Teach Nonprofits About Who Gets to Be a Spokesperson
For years, Beats built its cultural authority through music legends and superstar athletes. The headphones became shorthand for elite performance: pre-game rituals, studio sessions, tunnel walks. But culture moves faster than brand rosters,...
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Authors
The writers behind this newsletter.
I'm a global comms strategist with 13+ years helping nonprofits sound as cool as their missions. I turn purpose into brand architecture, bold storytelling, and campaigns that resonate. Cause + Effect is where I share how it all gets built.
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