Cause + Effect
Rachael UriarteA newsletter that helps nonprofit leaders make changing the world look as cool as it sounds.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 40 | Founded | 10 months ago | Last Issue | 4 months ago |
| Active | |||||
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causepluseffect.substack.comLatest Issues
The Homepage Blind Spot
Your homepage isn’t for you, it’s for the people you want to reach. Too often, nonprofits design homepages to satisfy internal stakeholders instead of answering the audience’s first question: What is this, and why should I care?
Visitors d...
What an Art Gallery Can Teach Nonprofits About Anniversary Rebrands
Anniversaries tend to make institutions cautious. Logos get polished. Timelines get dusted off. The past is framed neatly, reverently, and, often, safely.
Whitechapel Gallery chose a different route.
To mark its 125th year, the East Londo...
The Donor Experience Audit
Giving shouldn’t feel like filling out a form, it should feel like joining a story. Yet too many donation experiences are transactional, impersonal, and cold.
Every step, from the donation page to the thank-you email, signals what kind of...
What a Pair of Headphones Can Teach Nonprofits About Who Gets to Be a Spokesperson
For years, Beats built its cultural authority through music legends and superstar athletes. The headphones became shorthand for elite performance: pre-game rituals, studio sessions, tunnel walks. But culture moves faster than brand rosters,...
The Brand Consistency Paradox
Consistency doesn’t mean sameness, it means coherence. Many nonprofits think consistency is about using the same colors, fonts, or logos across every channel. But true brand consistency is deeper: it’s about aligning tone, messaging, and va...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Cause + Effect.
| Subscribers | Engagement | 64 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
@ work • comms director + writer @home • conservationist, writer, mum, and wife
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