MarTech AI
Charlie Hills, Sabahudin Murtic \ud83c\udf81, Jérémy GrandillonWeekly AI content strategy that (actually) works.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 120 | Founded | 3 years ago | Last Issue | 9 days ago |
| Active | |||||
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How to quit AI slop
This week I gave a talk to 120 people at NatWest. I built the 29 slides for it in one sitting.
A month ago that same deck would have taken me two days of arguing with Claude about fonts and spacing 😭 I have a design background (which made...
Give me 10 minutes. I'll teach you 80% of Claude Code.
On the 3rd of March 2026, I opened the terminal, typed "claude", and had no idea what I was doing. 173 days later, it runs (almost) 100% of my content business.
I'm not a developer. I'm a marketer who discovered the power of Claude Code fo...
HTML > MD
I say the same two words to Claude 12+ times in one day.
"Show me."
The work existed. I just couldn’t see it with the wall of text that Claude would give me.
So I went and counted. Across 2,152 session transcripts and 15,109 prompts I ha...
Delete your CLAUDE.md
Last week I sat down to delete my entire Claude setup.
Not tidy it. Delete it. The CLAUDE.md, the hooks, the skills, 6+ months of instructions I'd written one bad session at a time.
The reason is that the man who built Claude Code told me...
100% humanised text (with AI)
I’m quite nervous about publishing this edition. Building in public opens you up to a lot of potential criticism and AI has been my shield this entire time.
I’m writing this newsletter (without AI). Something I rarely do. I’ve never been a...
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Authors
The writers behind this newsletter.
I help you (actually) use AI.
Learn how to build and deploy AI systems to cut admin tasks, generate leads & deliver premium services. I ran my business on one core AI system for 3 years and helped 50+ SMBs and solopreneurs.
8 years in GTM. 3 years building with AI. Founder @ TC9, GTM engines for B2B. Clay / Lemlist / FullEnrich partner. 62k+ on LinkedIn.
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