Founding Season
Chelsie Hollencamp IndMatch coverage that goes beyond final scores. Athlete profiles that treat founding professionals as complex people navigating unprecedented opportunities. Industry analysis that examines $13,000 salaries, technical breakdowns, and governance transparency.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 33 | Founded | 4 months ago | Last Issue | 12 days ago |
| Active | |||||
Read this Newsletter
foundingseasonpcl.substack.comLatest Issues
The Part of the Pro Cheer League You Can’t See on Broadcast
The most revealing award handed out by the Pro Cheer League this season had nothing to do with scores.
Not difficulty.
Not execution.
Not championships.
Engagement.
At the league’s Season One awards, Liam Potolsky and Gabi Butler wer...
PCL Expands: Kentucky Crush and Houston Hustle Are In
At The Cheerleading Worlds—the sport’s most visible stage—the Pro Cheer League let the audience in on the future.
Fans and athletes were asked to guess what came next.
On Wednesday, they got the answer:
Kentucky Crush and Houston Hustle...
The PCL Just Made Its Athletes Discoverable—Right After Naming Its Best.
Some updates feel cosmetic.
This one feels powerful.
Subscribe now
Today, the Pro Cheer League launched its first true interactive athlete database—a centralized page where fans can browse rosters, search names, and finally start to con...
The PCL Dropped Their Season One Awards Today, Here’s What That Actually Tells Us Going Into Season Two
Five matches. One championship. And a definition of value that still isn’t settled.
The Pro Cheer League didn’t end its founding season quietly.
Four matches. A championship. And then, the part that tends to matter longer than the scores:...
The PCL Isn’t Built on Cities. It’s Built on Access.
And once you see that, everything else starts to make sense.
The Pro Cheer League looks like a regional league.
Miami. Atlanta. Dallas. San Marcos. Louisville. Houston.
Subscribe
Because once you follow the athletes instead of the logos...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Founding Season.
| Subscribers | Engagement | 71 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #212 |
Authors
The writers behind this newsletter.
Exclusive Reporting. Two decades inside cheer. Now covering PCL's inaugural season with embedded access. Sports journalism analyzing the shift from "amateur" to professional. Help fuel your feed - buymeacoffee.com/foundingseasonpcl
Frequently Asked Questions
How can I access the email archive for Founding Season?
You can find recent issues that have been published by Founding Season on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does Founding Season have?
To see how many people subscribe to Founding Season, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in Founding Season?
Newsletter advertising can be extremely effective when it's done right. Before you pitch Founding Season as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like Founding Season?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Founding Season using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to Founding Season?
Scroll up to where it says Related Newsletters to see other publications like Founding Season. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact Founding Season?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.