
Business and tech, minus the noise.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 33 | Founded | 2 years ago | Last Issue | 22 days ago |
| Active | |||||

Hello hello!
Welcome to another edition of Why Join.
When two companies are racing to own the same category, watch what they spend money on. Not the product. The narrative.
The product differences between competitors are almost always sm...
Hello hello!
Welcome to another edition of Why Join.
There’s a famous story about the Panama Canal. The French started it in 1881. They had the most celebrated builder on the planet, Ferdinand de Lesseps, the man who built the Suez Canal....
Hello hello!
Welcome to another edition of Why Join.
Most founders start with the technology and go looking for a problem. The ones who win usually do it backwards. They start with a problem so obvious that everyone assumes someone alread...
Hello hello!
Welcome to another edition of Why Join.
The market is a grading machine. It grades you on what you are, not what you were. Allbirds made a comfortable shoe. The market gave it a $4B grade in 2021. Then it gave it a $21M grade...
Hello hello!
Welcome to another edition of Why Join.
Software ate the world. Everyone knows that line. What people missed is the footnote: it ate the parts of the world that were already legible. The parts that could be modeled, digitized...
Subscribers, engagement, traffic and sponsorship for Why Join.
| Subscribers | Engagement | 75 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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The writers behind this newsletter.
Another tech newsletter. Covering startups, AI, founder drama, and everything in between.
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