Reletter
Artwork for The Hobby Wire

The Hobby Wire

Where collectors and investors stay plugged into cards, trends, products, and the hobby.

Platform
Substack
PricingFreemiumPublishesDaily
Issues129Foundeda year agoLast Issue3 days ago
Active

Read this Newsletter

thehobbywire.substack.com
Artwork for The Hobby Wire

Latest Issues

Wax Rewind: 2023-24 Topps Chrome UEFA Club Competitions

Revisiting releases worth a second look.

We almost never cover soccer at The Hobby Wire. This one’s hard to ignore.

3 days ago
1
Paid

Wax Value Index: 2026 Topps Chrome Baseball

The day before release, we called 2026 Topps Chrome Baseball a Rip, told you the rookie class was the best we’ve seen in years, and admitted we were leaning hobby formats on feel alone. We said we’d hold the format call until Topps dropped...

4 days ago
1

Wax Watch: 2026 Topps Chrome Baseball

Welcome to Wax Watch — The Hobby Wire’s quick-hit preview of upcoming releases before they hit shelves. We break down what it is, who you’re chasing, and whether it’s worth ripping, stashing, scooping singles, or skipping altogether.

We've...

6 days ago
1

Patrick Mahomes: A Collector's Case Study

A Hobby Wire Athlete Spotlight

Three rings. Three Super Bowl MVPs. Two league MVPs. Five trips to the big game in six years.

10 days ago
2
Paid

Navigating The National

The 46th National Sports Collectors Convention runs July 29 through August 2 at the Donald E. Stephens Convention Center in Rosemont, Illinois.

Every hobby has a pilgrimage. Ours ends on a convention center floor the size of a small town,...

14 days ago
3
5

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for The Hobby Wire.

SubscribersEngagement72Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

Authors

The writers behind this newsletter.

  • The Hobby Wire

    The Hobby Wire brings transparency to the sports card world by spotlighting the players, products, and trends shaping the industry. We cut through the noise so you can collect, invest, and move smarter.

  • Frequently Asked Questions

    How can I access the email archive for The Hobby Wire?

    You can find recent issues that have been published by The Hobby Wire on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does The Hobby Wire have?

    To see how many people subscribe to The Hobby Wire, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in The Hobby Wire?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch The Hobby Wire as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like The Hobby Wire?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact The Hobby Wire using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to The Hobby Wire?

    Scroll up to where it says Related Newsletters to see other publications like The Hobby Wire. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact The Hobby Wire?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.