Reletter
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Weekly letters on retention, delivery design, and AI that catches drift before it costs you. The 4% conversation nobody else is having. For coaches and founders who've already figured out how to get clients and are now asking: how do I keep more of them?

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PricingOnly free issuesPublishesWeekly
Issues69Founded2 years agoLast Issue2 days ago
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Artwork for Client Flow

Latest Issues

[034] Your AI helper should know when to shut up

Instead of trying to build a universal AI chatbot that helps your clients with everything, start with a simpler question:

Should it notice, or should it know?

The one that notices watches your clients momentum and reports to you: who...

2 days ago
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[033] Six months in the Lab with AI robots (five lessons)

“Few years ago it would take tens of thousands of euros to build what you can build in a week today.”

My business partner told me this yesterday as we were brainstorming the next phase of our new startup.

His sentence stuck with me, and i...

10 days ago
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1

Claude is coaching your clients behind your back

It’s 9:40pm and your client is stuck on step four of your framework.

Not dramatically stuck. Just stuck enough that she can’t do the next thing without an answer, and stuck enough that it’s going to sit in her head all evening if she doesn...

11 days ago
3

[032] When a client says AI can do what you do

One of my recent retention diagnostics was for a business owner who has never had client retention challenges. He owns a marketing agency, the kind of business most founders would trade theirs for.

Clients stay for a couple of years, at le...

17 days ago
4

[031] How the client self-diagnosis problem became my sales team

The night before my Gameplan call, I was reading the client’s diagnostic answers.

A coach with a premium program and his first clients about to start. Imagine him as the meticulous type - the kind who takes his time when a question deserve...

25 days ago
7

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  • Filip Sardi \ud83c\udf0a

    Your clients aren't who they were 18 months ago. AI changed that permanently. I help coaches and founders rebuild delivery for the post-AI client. Building FlowOS™ - delivery system where AI holds the context, while you do the work only you can do.

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