Com'On En Parle !
François GombertL'analyse de communication stratégique que personne d'autre n'a intérêt à écrire.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 114 | Subscribers | Read | comonenparle.substack.com |
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Latest Issues
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𝐓𝐨𝐧𝐝𝐞𝐥𝐢𝐞𝐫 𝐞𝐧𝐜𝐞𝐢𝐧𝐭𝐞 𝐞𝐧 𝐜𝐚𝐦𝐩𝐚𝐠𝐧𝐞.
Ce n'est pas une nouvelle. C'est une opération.
Sony Playstation vient de donner la plus grande leçon de communication de crise involontaire du siècle !
Incroyable rupture de marque : du « For The Players » au « For The Margins », la trahison algorithmique (la taxe de fidélité qui punit les meilleurs clients), et le syndrome de l'hubris.
🗳️ Municipales 2026, 2nd tour : autopsie d'un mensonge collectif.
La semaine dernière, j’écrivais que la France était devenue illisible et que « la connerie précise n’était jamais très loin ». Dimanche soir, elle est arrivée. Ponctuelle. Bien habillée. Souriante devant les caméras.
🗳️ Municipales 2026 : la France illisible qui ne fait plus nation (et les communicants politiques qui n’ont rien compris)
Aujourd’hui, pas de théorie de la communication. Du diagnostic de guerre. Du triage de blessés. Du décryptage stratégique en temps réel, parce que les dépôts de listes ferment demain à 18 heures et que la moitié des appareils politiques de ...
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Communication #Marketing #Digital #ComPublique #Medias #Influence #Web3 #NFT #AffairesPubliques
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