Content Hacks’s Newsletter
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| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 153 | Subscribers | Read | contenthacks.site |
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Khi khách hàng đang "phòng thủ", việc cần làm không phải là thuyết phục
Bạn có nghĩ giống mình, là mỗi người dùng trên mạng xã hội giờ đây đều ôm một tấm khiên phòng thủ rất dày? Họ sợ bị “lùa”. Họ sợ đặt niềm tin sai chỗ. Họ sợ đưa ra những lựa chọn mà sau này họ sẽ ân hận.
Muốn bán hàng không salesy nhưng có thể bạn chưa biết điều này.
Đăng bài chia sẻ giá trị thì thoải mái, nhưng hễ cứ phải bán là “khủng hoảng”?
Muốn kinh doanh tốt, đừng cố xây tệp “fan cứng” nữa.
Năm 2008, Kevin Kelly đưa ra một lý thuyết mang tên 1000 True Fans Theory. Nói một cách ngắn gọn, mỗi Creator chỉ cần có 1000 true fans là đủ để sống tốt với nghề.
Content vừa viral, vừa ra đơn
Nếu chú ý quan sát, bạn sẽ thấy: có một khoảng trống giữa content viral và content tạo ra chuyển đổi.
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Authors
The writers behind this newsletter.
Content Marketing Strategist & Mentor
Content Marketing Strategist/Mentor
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