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Copy Chief

Kevin Rogers

The craft of persuasive copy in the post-AI generation

Platform
Substack
PricingOnly free issuesPublishesDaily
Issues17Founded8 months agoLast Issue6 days ago
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Latest Issues

Eureka! Anthropic's own rules for using Claude when applying for their jobs is a stunner...

It pays to click the boring links.

Two days into researching evidence of a real “AI Pushback” for a piece I write to my private list, I clicked the subtle little link in the Anthropic Copywriter job listing that said “Learn about our polic...

6 days ago
11
3

That thing your dad did

A favor…

Would you raise that mug of whatever you got there and help me wish my dad a happy 78th birthday today?

Cheers!

Happy birthday, Pop!

Oop, he fell back to sleep. That was perfect timing then. Thanks for that.

He’s having a...

9 days ago
10
6

Nobody good never failed

The day Jon Hamm showed up to audition for a new series on AMC called Mad Men, there was a young actor sitting next to him in the lobby.

“You here for the AMC thing?” he asked the actor, who looked to be a decade younger than Hamm; 35 at t...

13 days ago
13
8

Working with Claude as the editor

So, I wrote a new piece on Saturday that went out Sunday to my private email list.

My “Sunday Series” emails are not like other education-based emails I send during the week. They are personal essays. Lessons from life. Reflections on rela...

16 days ago
15
12

I surveyed my list of copywriters about whether they still want to be copywriters

Well, that was enlightening.

Tuesday I asked my email list of copywriters whether they were still interested in being a copywriter.

The fact that I had to ask says a lot about the state of the industry, but I like to be sure that I’m not...

20 days ago
15
4

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  • Kevin Rogers

    Founder of copychief.com, podcaster, faithful champion of creative entrepreneurs.

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