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Copyranter Two Point Zero

Copyranter
Hundreds of paid subscribers

Best Ad Critic In The World™, which is akin to being the best hockey team in Paraguay, but there it is. My hockey wrist shot is harder/more accurate than yours. Also a copywriter with 30+ years experience. I've won lots of awards. Who gives a flying puck.

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Substack
PricingFreemiumPublishesDaily
Issues1003Founded5 years agoLast Issue5 days ago
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Latest Issues

A Few More Ads I Wish I Had Written. And WHY.

Want to be a better creative? Fucking reads this.

Every Day, I search for—and find—the absolute worst ads; it’s like looking for a needle in a needle-stack.

5 days ago
Paid

Eight More Ads I Wish I'd Written.

And why.

It’s “I WISH” week on Substack. Nothing but great, funny, smart, emotional, weird ads I wish I’d done.

6 days ago
1
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NOBODY Advertises Beer Better Than The Aussies

American beer ads suck horse—specifically Clydesdale—cock. “The world’s most refreshing beer”? More like, the world’s most watered-down beer, am I right Coors Light (gak) drinkers? Find my beach? Well Corona, my beach is definitely not the...

7 days ago
2

Five Brilliant Commercials I Wish I Had Created...

...and that many of you haven't seen.

PREVIOUSLY: Five More Ads I Wish Id Written.

8 days ago
2
Paid

I Miss The Tingle Of Classic Jingles!

O-S-C-A-R!

Name a good jingle. You can’t because they all suck today. Jingle writing used to be a legitimate full-time big-paying Advertising job. People sitting at pianos writing and writing and re-writing earworm songs that sold the shit...

9 days ago
2
Paid

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