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Curious Commerce

Melina Flabiano

Unpacking why we buy in an AI-shaped world - fresh takes on commerce, culture, and the future of choice

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues36SubscribersRead melina.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The second coming of Voice Tech

I recently noticed that my husband has started talking to ChatGPT… a lot. Not typing. He’ll have full-on conversations with his phone, passionately describing the recipe he wants to cook, the obscure historical trivia he needs to win an arg...

a month ago
3
2

Why OpenAI launched Atlas

Once again life got in the way and it’s been a few weeks since I’ve written. In that time, the pace of AI announcements has been unyielding - OpenAI announced Instant Checkout powered by an “Agentic Commerce Protocol” with Stripe, a major p...

2 months ago
11
2

My Job Is More Fun in the AI Era

This essay is a departure from my usual business strategy content. As an e-commerce marketer who has been an early adopter of AI tools (both in personal life and work), I’ve been reflecting on what this technology means for my career and fo...

3 months ago
8
2

Loyalty in the age of AI

TGIF! This is my first time publishing on Friday. It’s also my birthday! I’m pretty sure 34 is one of the least exciting birthdays, but at least I can claim I’m in my “early thirties” for one more year. I’m hosting some friends in the Catsk...

4 months ago
14
6

Authors

The writers behind this newsletter.

  • Melina Flabiano

    I write Curious Commerce, a weekly newsletter exploring how technology shapes how and why we buy. In my day job, I lead product marketing for The Estee Lauder Companies.

  • Frequently Asked Questions

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