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Cut the Fluff

Erica Schneider

Helping solopreneurs and founders cut the fluff from their content, business, and life.

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PricingOnly free issuesPublishesMonthly
Issues7Founded7 months agoLast Issue2 months ago
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Latest Issues

AI is exposing your scarcity mindset

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Yesterday, a Slack conversation with some consultants I respect turned into one of those threads where everyone’s being honest, and nobody quite has the answer.

It revealed something I think we’re...

2 months ago
11
6

Parachutes vs. partners

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Is it ever a good idea to work with someone who expects you to perform a miracle?

For me? That’s gonna be an enthusiastic NOPE.

I’ve learned (the hard way, over multiple business models...

3 months ago
11
3

What to do when pent-up demand runs out

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I’ve been thinking a lot lately about what happens in your first year going solo.

It’s not unusual in our world of former tech operators to hit $20k, $30k, maybe $50k months withi...

4 months ago
20
4

MP3 works. But what about the personal stuff?

A few months ago, we released the MP3 Framework: Market the Problem, Market the Process, Market the Proof.

(No idea what I’m talking about? Go read the mini book.)

Since we released it, we’ve had a lot of conversations that all sound like...

6 months ago
15
6

The content shift that doubled my revenue

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7 months ago, most of my connection requests came from freelancers and writers. People who wanted to learn how to edit better, write hooks, build an audience.

Today? Founders. Co-...

6 months ago
56
12

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  • Erica Schneider

    Co-Founder @ Duo Consulting | Exploring how solopreneurs and founders can cut the fluff in their content, business, and life

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