For the mom who holds it all together until she doesn't. Breakfast at Toast is where anxiety, ADHD, perimenopause, style, and real life collide. You're anxious. You're juggling everything. Me too. Pull up a chair.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 445 | Founded | 3 years ago | Last Issue | 45 hours ago |
| Active | |||||
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daniellemoss.substack.comLatest Issues
Everything I Loved in October
I’m taking a break from my gift guide bubble (they’re done — just working on graphics!) to share some of my October favorites. These are the things I kept reaching for all month across beauty, home, fashion, and a toy the kids have been lov...
My Newest Gift Guide Gets 6,000 Clicks per Month. Here’s How I Wrote It.
SEO Part 2: the tools, steps, and decisions behind my gift guides, from the first keyword search to hitting publish.
In July, I shared my approach to SEO: the tools I use, how I select topics, and how it’s a part of my most passive income...
The Weekly Edit / Vol. 18
OR Gift guides, a new friend, house updates, and 14 new ShopMy opportunities (and what they’re paying)
Happy weekend, friends. We’re sort of on the mend over here, but one of the kids is having trouble kicking this cough. The weather looks...
I Did a Little Shopping 😬
Hi! I’m a little behind here, but I have 28 finished gift guides to show for it (29 by the end of today!), and I’ll be back with The Weekly Edit tomorrow.
I did a little shopping this month. 😬 So I thought I’d share some of what I bought...
How My Substack Went From Zero Growth to $69,000 a Year
Over 2000 new subscribers in three months (and where they came from)
I’ve broken down ShopMy, Amazon, brand partnerships, and gift guides. You can catch up on this Behind the Business series here. Today, I want to talk about Substack.
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Breakfast at Toast.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
SEO Reach
Where Breakfast at Toast ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 274 | Monthly Search Traffic | Top Keywords |
|---|
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #42 | |
| #12 |
Authors
The writers behind this newsletter.
Mom of 3, former owner and cofounder of The Everygirl and Everymom. This is where I share my life, career, and home here, and for paid subscribers, discuss trauma, grief, and a behind-the-scenes look at my career.
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