
For the mom who holds it all together until she doesn't. Breakfast at Toast is where anxiety, ADHD, perimenopause, style, and real life collide. You're anxious. You're juggling everything. Me too. Pull up a chair.
| Platform | Pricing | Freemium | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 428 | Founded | 3 years ago | Last Issue | 5 days ago |
| Active | |||||

Porch demo, a new front door, hardware, tile, and the wrong blue paint.
We’ve been in the new house a little over a month, and have started work on the exterior. I always say it has to get worse before it gets better, but this is next-leve...
“My dad died on my 39th birthday and you almost lost your mom on yours. I hope you have a happy birthday.”
That’s the last thing my mom said to me in a voicemail on my 39th birthday. It was five years ago this week, and the second time she...
A demolished front porch, fall shopping, and the landscape plans I only had one note on.
Hi! Happy Friday. I’ve been a little anxious this week. Nothing is wrong. It’s just the whiplash of going from a slow summer to a calendar that’s sudd...
Most of my fall shopping is the same handful of things on repeat. A cardigan, a good white tee, and something in suede. Some of it was replacing things that wore out after three babies, gaining and losing weight, and a breast reduction. I'm...
Only 3 of my top 50 Amazon sales came from Instagram last month. And that’s the point.
This is part of my creator series. It is not a course and I don’t teach growth. I’m just showing you what’s possible.
Subscribers, engagement, traffic and sponsorship for Breakfast at Toast.
| Subscribers | Engagement | 79 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Where Breakfast at Toast ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 274 | Monthly Search Traffic | Top Keywords |
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How this newsletter ranks in the official Substack charts.
| #121 | |
| #50 |
The writers behind this newsletter.
Mom of 3, former owner and cofounder of The Everygirl and Everymom. This is where I share my life, career, and home here, and for paid subscribers, discuss trauma, grief, and a behind-the-scenes look at my career.
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