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Artwork for data, but make it fashion

data, but make it fashion

Using data to decode fashion and luxury trends, brands, and culture. Plus some fashion commentary in between.

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Substack
PricingFreemiumPublishesWeekly
Issues40Foundeda year agoLast Issue8 days ago
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databutmakeitfashion.com
Artwork for data, but make it fashion

Latest Issues

On Talking About And Analyzing Fashion Online

Some things that helped me carve out my (online) space in the fashion industry.

A couple of weeks ago, I wrote a little bit about what it’s been like to find my place in the fashion industry in quite a non-traditional way. Since, well, dat...

8 days ago
39
Paid

What Objectively Caused Conversation At Fashion's Biggest Night

Analyzing some of the fashion from the 2026 Met Gala, and which brands came out as winners.

There’s certainly a lot of fashion to digest from arguably the industry’s biggest event of the year, the Met Gala, which, on Monday evening, welcom...

20 days ago
22
Paid

On Entering The Fashion Industry In Quite An Untraditional Way

Three pieces of advice, based on my experience.

I’ve been running Data, But Make it Fashion full-time for almost one year now, though I first started the account while I was an undergraduate computer science student back in 2019. The Insta...

a month ago
57
Paid

Of Course Florals Are Trending For Spring, But What's So Groundbreaking About It This Year?

Analyzing what even the most obvious fashion trends can tell us about today's fashion landscape.

Fashion, despite quick surges in micro trends here and there, can be quite a cyclical and predictable space. Just think about how seemingly ev...

a month ago
46
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Some Things That I Would Have Probably Needed To Hear When I Was Starting Out In Tech

Based on my experience.

While fashion’s relationship with technology has certainly grown stronger in recent years, whenever I tell people that I work at the intersection of the two, it often raises some questions. Wait, you can apply tech...

2 months ago
126
1
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  • data, but make it fashion

    Using data & analytics to decode what’s *objectively in style, and why. Plus some general fashion commentary in between. By Madé Lapuerta.

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