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Care-Full Futures

Elena Vasileva

Stories and strategies for designing a more empathic, caring world.

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Substack
PricingFreemiumPublishesWeekly
Issues39Founded3 years agoLast Issue10 days ago
Active

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Latest Issues

Narrative Inheritance: The Invisible Design of Everyday Life

Some of the most influential inheritances are not material at all.

They arrive through stories.

Stories about success, productivity, ambition, relationships, beauty, intelligence, power, belonging, and what it means to live a “good life.”...

10 days ago
62
14

When the Story No Longer Serves: Beyond the Need for Certainty

Almost every time I speak with someone who is in a transition, especially around their work, identity or professional path, I notice how quickly uncertainty can become personalised.

What begins as a conversation about change often reveals...

19 days ago
50
9

Stop Consuming the Future, Start Co-Creating It

Think about the last time someone handed you a “vision for the future”.
Maybe it came as a sleek strategic deck at work.
Maybe it was a government plan for your city.
Maybe it arrived as a glossy report on education, healthcare or cli...

8 months ago
104
10

Creatives as Stewards of Change: Our Evolving Role in Shaping the Future

What if creativity wasn’t just about what we produce — but how we sense, connect, and care?

What if it could help us reimagine our relationships — not just with each other, but with the more-than-human world that holds us?

Many of us...

10 months ago
98
22

Rewriting the Hero’s Journey: Storytelling as a Collective Act

What comes after the lone saviour trope in changemaking narratives?

The lone saviour trope is a narrative pattern that centres on a single, exceptional individual who steps in to solve a major problem, save others, or transform a situation...

a year ago
109
22

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  • Elena Vasileva

    I guide people and organizations through transitions. By uncovering the stories and patterns shaping them, I help them let go of what no longer serves, imagine alternatives, and design practices that bring their next chapter to life.

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