Reletter
Artwork for The Full-Time DJ

Weekly pricing strategies, booking frameworks, and music marketing systems for gigging DJs ready to break the $50k ceiling.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues30Founded6 months agoLast Issue12 days ago
Active

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djshammydee.substack.com
Artwork for The Full-Time DJ

Latest Issues

How To Charge More - And Actually Keep It

Stop losing money by fighting yourself.

I just booked a gig for $3k. Not even two hours later, I lost $400 of it.

12 days ago
Paid

How Proper Positioning Took This DJ From Part-Time to Six Figures

The exact steps we used to build a full-time wedding DJ business from scratch

Aristotle said a friend to all is a friend to none. I learned the DJ version of that the hard way.

19 days ago
2
Paid

Why great programming beats technique every time (and how it gets you rebooked)

I just DJed a prom this past Saturday.

But I was nervous leading up to it.

As I get older, it gets a little harder to stay in touch with what the youth is connecting with. Tastes change. Music changes. And you have to put in a bit of work...

a month ago
2
2

🎵 The Decade Effect: How a Couple's Birth Year Predicts Their Entire Reception

Sometimes you read something and think: I’ve been doing this for 27 years. I know this. And then you realize you’ve never once been able to explain it.

That’s what happened when I read Matthew Campbell’s breakdown of the Decade Effect.

Ma...

a month ago
3
1

How this One kind of gig will make you a better DJ. Period.

I’ve been following Matthew Campbell’s newsletter for some time now.

I read a few of his articles and really appreciated that someone had taken the time to research and dig deep into a kind of gig that, I argue, will make you a better DJ...

2 months ago
5
1

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Authors

The writers behind this newsletter.

  • Shammy Dee

    Built my DJ career from scratch—no 9–5, no roadmap, just intuition, persistence, and love for music. Now I help DJs create sustainable, self-made careers doing what they love.

  • Matthew Campbell

    Chief Atmosphere Officer of My Wedding Songs and host of the Wedding Songs Podcast. Author of the Wedding MusicLetter.

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