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Doug Powell • Design Leadership

Doug Powell Design Leadership

I'm an executive design leader, trainer, and coach. In the last decade I have served as VP of Design at IBM and Expedia, and National President of AIGA, the professional association for design in the US.

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Substack
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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Building Diverse Design Teams

The composition of the design industry does not reflect the rich diversity of the world that we design for (by a long shot). This is a deeply complex systemic issue involving many intersecting and interconnected factors, but one thing is un...

4 months ago
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DesignOps: Start with the Right Questions

In a recent AMA session with design leaders, I was asked about best practices for establishing a DesignOps function. The questioner, who was stepping into an executive leadership role overseeing a 100-person design team, naturally focused o...

5 months ago
5
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Now Is the Time: Why This is the Moment for Design Leaders to (re)Prioritize Diversity

“The history of design is mostly white and mostly Western. That’s not neutral—it’s cultural dominance. We have to name that.”

5 months ago
2
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A Different Kind of Power

When I speak with design leaders about how to lead in complex organizations, the conversation often begins with tactics—frameworks, methods, artifacts, tools—but it inevitably migrates toward relationships. How do I earn trust with my cross...

6 months ago
3
1

Authors

The writers behind this newsletter.

  • Doug Powell Design Leadership

    I'm an executive design leader, consultant, educator, and coach. I served as VP of Design at IBM & Expedia, and National President of the design association AIGA. Now I work with individuals and teams to elevate and advance their leadership practice.

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