Reletter
Artwork for Ecom Alchemy by Kleanify

Ecom Alchemy by Kleanify

Sahil

Top email insights and strategies for ecommerce stores.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues65Foundeda year agoLast Issue4 days ago
Active

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kleanifyinsights.substack.com
Artwork for Ecom Alchemy by Kleanify

Latest Issues

They Didn't Cancel. Their Card Did.

Hey,

A subscription coffee brand asked me to look at their retention last quarter. Around 3,100 active subscribers, churn creeping up for two straight quarters, and a cancellation report they'd been staring at without learning anything fro...

4 days ago
9

klaviyo won't tell you what this costs

Hey,

In March I told you Klaviyo could turn Instagram comments into email subscribers, and that it was free. Half of that is still true.

On June 30, 2026, Klaviyo Social Marketing went generally available to every Klaviyo account. The pre...

11 days ago
2
1

your happiest customer has never been asked

Hey,

Somewhere in your Klaviyo account is a customer who's bought from you four times, opens nearly everything you send, and would recommend you to a friend tomorrow without being paid a cent.

Nobody has ever asked her to.

I check for th...

18 days ago
5

you're beating a graveyard

Hey,

A founder sent me a screenshot last month. Klaviyo's benchmark page, five metrics, four badged "Good," one "Excellent." His message underneath it: "we're above average on everything."

He was. Every number on that page was real.

And...

25 days ago
9

your klaviyo videos have never actually played

Hey,

Every couple of years, the same promise makes the rounds: video in email lifts clicks by 300%. And every couple of years, Gmail quietly strips the video tag out of the email before your subscriber ever sees it.

Both of those things a...

a month ago
39

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  • Sahil

    Building FundedIQ

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