Reletter
Artwork for Ecom Alchemy by Kleanify

Ecom Alchemy by Kleanify

Sahil

Top email insights and strategies for ecommerce stores.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues68Foundeda year agoLast Issue2 days ago
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kleanifyinsights.substack.com
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Latest Issues

the other 97% just runs

Hey,

Count the flows in your Klaviyo account. Say it comes to twenty two, which is roughly the middle of what I see.

Now count the individual emails inside them. Ninety, maybe a hundred and forty. All live. All sending to somebody today....

2 days ago
3

same offer, three channels, one unsubscribe

Hey,

Picture one subscriber's phone on the Tuesday before Black Friday.

8:04 a.m., your VIP early-access email. 12:10 p.m., the same offer as a text. 7:40 p.m., if you turned WhatsApp on this year, a third version of it, notification badg...

9 days ago
16
1

your black friday buyers are already gone

Hey,

Every January I open a Klaviyo account where the founder is in a genuinely good mood. November was the biggest month in the brand's history. The year-end numbers look fine.

Then we pull out the people who bought for the first time ov...

16 days ago
6

They Didn't Cancel. Their Card Did.

Hey,

A subscription coffee brand asked me to look at their retention last quarter. Around 3,100 active subscribers, churn creeping up for two straight quarters, and a cancellation report they'd been staring at without learning anything fro...

23 days ago
9

klaviyo won't tell you what this costs

Hey,

In March I told you Klaviyo could turn Instagram comments into email subscribers, and that it was free. Half of that is still true.

On June 30, 2026, Klaviyo Social Marketing went generally available to every Klaviyo account. The pre...

a month ago
2
1

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  • Sahil

    Building FundedIQ

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