Making Marketing Easy Substack
Edward BurghardCut through the marketing fluff. This publication delivers no-nonsense, battle-tested strategies from a veteran P&G marketer who knows exactly what it’s like to be on the hook for real business results. No theories—just execution that drives growth.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 110 | Founded | 2 years ago | Last Issue | 7 days ago |
| Active | |||||
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edwardburghard.substack.comLatest Issues
Two Tools for Effective Decisions
We have all been in those meetings. The ones where a decision feels imminent, yet everyone leaves the room with a different understanding of what was actually decided—or worse, who was supposed to execute it.
Ineffective decision-making is...
The Moratorium Myth: Why Waiting on Data Centers Costs Communities
Community leaders should avoid the temptation to enact a moratorium on data centers. A moratorium is nothing more than a political measure to kick the can down the road. Effective leaders address whether a data center is a smart strategy fo...
Data Centers and the American Dream: Balancing Economic Growth with Local Impact
As the United States races to lead in artificial intelligence, data centers have become a central focus of economic development discussions. News coverage presents strong arguments for and against communities pursuing these projects, and bo...
Facilitating the ‘Difficult Conversation’
We have all been there. As a leader, one of the most challenging, yet essential, responsibilities you face is managing a mismatch between an employee’s career aspirations and their demonstrated strengths and potential. When an individual ha...
Creating Competitive Advertising
In the crowded marketplace, “good enough” is the enemy of growth. To win, a brand must do more than simply exist; it must command the perception of superiority in the consumer's mind.
Whether you are building a new brand or repositioning a...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Making Marketing Easy Substack.
| Subscribers | Engagement | 67 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
After a successful career as a Procter & Gamble Branding leader, I'm now in the 'give-back' chapter. My mission is simple: to demystify marketing and provide clear, actionable strategies that drive your business success.
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