Reletter
Artwork for Growth, Brands and More

Growth, Brands and More

Filiberto Amati, Marco Bevolo
Tens of paid subscribers

Growth, Brands, and More is the FMCG Growth Operating System in newsletter and podcast form. Hosted by Filiberto Amati. Guests are operators, not theorists from Heineken, Diageo, Coca-Cola, Unilever, P&G, Danone, and more

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Substack
PricingFreemiumPublishesDaily
Issues426Founded4 years agoLast Issue8 hours ago
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filibertoamati.com
Artwork for Growth, Brands and More

Latest Issues

Mondelēz will Not Commit To Volume

Q3 2026: 380 bps of gross margin gained, half reinvested to buy volume. Management committed to 2027 earnings, not to revenue.

Mondelēz added 380 basis points of adjusted gross margin in the third quarter of 2026 and kept less than half. T...

8 hours ago
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Nobody Is Selling Beer Anymore

AB InBev, Heineken and Carlsberg Q3 2026: three ways to grow without the beer drinker

Carlsberg now sells more soft drinks than beer in Western Europe.

31 hours ago
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1
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Rémy Cointreau’s Best Number Is Its Weakest

Q2 FY27: Cognac up 12.4% organic, Liqueurs & Spirits down 7.4%. Read the two numbers the other way round.

Rémy Cointreau shipped 16% more cognac in the first half of FY27 and lost 5.7% on price and mix.

2 days ago
2
Paid

Danone Broke Its Own Volume Paradigm

Q3 2026: like-for-like sales up 4.0%. Price delivered 3.6 points. Volume and mix delivered 0.4.

Danone’s third-quarter beat was driven by price, and most of its volume shortfall was made in its own plants.

3 days ago
Paid

Short-Term Earnings Have Zero Correlation With Value | Konstantinos Apostolatos

Konstantinos Apostolatos on Fixing FMCG Growth: Focus, Better Decisions, and a New Advisory Model

Konstantinos Apostolatos has spent more than 30 years advising FMCG leadership teams worldwide and recently founded Enlighten Advi...

4 days ago
2

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Authors

The writers behind this newsletter.

  • Filiberto Amati

    I'm a father, advisor, mentor, + lifetime holder of minority opinions

  • Marco Bevolo

    Dr. MARCO BEVOLO, PhD, Professor, Design Futures, at World University of Design. He is a Philips Design Alumni, 1999-2009. He is Advisory Board Member at ISISUF, Milan.

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